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From Damon and De Niro to the directors and the distributors, CNN’s “The Screening Room” takes you behind the scenes of the movie business with reports from around the globe.
Sponsored by The Greek National Tourism Organisation, "The Screening Room" associated Greece with the most interesting and dynamic aspects of the film world. On air billboards, supporting spots, co-branded banners and print ads rounded out a cross-platform campaign and drove awareness of Greek National Tourism Organisation's association; helping it achieve its goal of highlighting Greece as a key tourism destination and film location.